Tag Archives | neuroeconomics

Balancing Rational Advice With Irrational Brains

I’ve had an interesting conversation on Twitter recently where I was “tweeting” (that’s “talking” for the over-50 crowd) about a research study that indicated when paying off debt, there is no advantage psychologically to paying off the smallest debt first.  Instead, you should apply your funds to the highest interest rate debt. Of course, paying […]

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Why Some Ignore Good Financial Advice

Why do some investors choose to ignore the personal finance information that says not to sell when stock market prices are low? Sally Herships of National Public Radio investigates the psychology behind the low seller. In this segment of Marketplace she interviews personal financial planner Rick Kahler, economist Brian Reed, and marketing professor Jonah Berger to find the answers.  You can […]

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